Portfolio Lead – Digital Marketing (4+Years) WFH

Portfolio Lead – Digital Marketing (4+Years) WFH

Experience: 4- 8 years of experience
Location: Work from Home/Bangalore/India
CTC: 6 lacs to 10 lacs INR per annum
Work Time: 9 am IST to 6 pm IST (Flexi Time)
No of positions: 2
Educational qualification: MBA/PGDM/Engineering
Industry: Digital Marketing / IT-ITES
Notice Period: Immediate

Qualifications & Requirements:

• 4+ years leading digital marketing team and driving results in SEO, content, web development, and paid campaigns.
• Hands-on experience in Google Analytics & reporting
• Excellent English language competency – Ability to write/review/edit content and execute content calendar/plan
• Prior experience in managing web development and design team

Responsibilities:

• Manage various digital marketing initiatives and campaigns in accordance with business objectives
• Focus on managing SEO operations
• Lead, manage and train the digital team to ensure excellent results in terms of website traffic growth, engagement and generation of high-quality leads from digital marketing campaigns
• Ensure implementation of best practices across all digital marketing processes – Demonstrate continuous improvement in rankings for target keywords, growth in organic traffic and leads for portfolio of websites
• Take ownership of frameworks, processes, audits and reports – review and optimize to include best practices and latest digital marketing advances.
• Check and maintain quality standards of performance across an evolving and expanding set of digital marketing activities – improve processes, communication, and deliverables
• Ensure analytics and tracking is maintained for all digital marketing activities
• Track and report on Key performance metrics using analytics tools (e.g. Google Analytics) and ensure continuous optimization
• Conduct team trainings including advanced topics to help develop team expertise.
• Ensure web development activities are on track to meet planned digital marketing activities
• Communicate and work with cross functional teams effectively and resolve any issues that come up

AIMLEAP is an ISO 9001:2015 and ISO/IEC 27001:2013 certified global technology consulting and service provider offering Digital IT, AI-augmented Data Solutions, Automation, and Research & Analytics Services.

AIMLEAP has been recognized as ‘The Great Place to Work®’. With focus on AI and automation-first approach, our services include end-to-end IT application management, Mobile App Development, Data Management, Data Mining Services, Web Data Scraping, Self-serving BI reporting solutions, Digital Marketing, and Analytics solutions.

We started in 2012 and successfully delivered projects in IT & digital transformation, automation driven data solutions, and digital marketing for more than 750 fast-growing companies in the USA, Europe, New Zealand, Australia, Canada; and more.

– An ISO 9001:2015 and ISO/IEC 27001:2013 certified
– Served 750+ customers
– 11+ Years of industry experience
– 98% Client Retention
– Great Place to Work® Certified
– Global Delivery Centers in the USA, Canada, India & Australia.